Ashby S and Beech R
All stakeholders involved in healthcare are well aware of the ticking time bomb of our ageing world with demand exceeding supply even within the most affluent of countries. The Director- General of the World Health Organisation (WHO) has recently drawn global attention to the fact that even in low income countries people are living longer; however pointedly adds that longevity is not enough. To benefit society as a whole there needs to be a refocus on how later years in life are significant to the older person; with attention to dignity and good health [1].